Thursday, April 19, 2007

Bomb Shell

Wow, What a bombshell! Today it was announced that First Realty GMAC will sever its ties with GMAC and join Prudential Real Estate. Effective June 1st, we will be known as Prudential First Realty.

Many of you know that 7 years ago, GMAC bought out the Real Estate Division of Better Homes and Gardens. The change came with a lot of hard feelings in the Des Moines area because of our close ties to the home of Better Homes and Gardens. Many people felt alienated, but eventually realized that the First Realty family was still together and still offered the comfort of the Better Homes and Gardens name. Now we see a change from the GMAC name to another Huge name in Prudential but we are still First Realty. The same agents and staff with a new franchise.

I want your thoughts. When thinking of the two companies (GMAC and Prudential), who do you trust and why?

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